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What Does It Mean to Truly Cherish? ✨

By Jordan Colton  •   3 minute read

What Does It Mean to Truly Cherish? ✨

We believe that love isn’t defined by time or distance—it’s something we carry with us, every single day. With our cremation jewelry, we wanted to offer more than just a keepsake; we wanted to give families a tangible way to hold onto the presence of someone they’ve lost.

Our name, Cherished Emblems, comes from this very idea: to cherish is to hold close, to keep someone’s spirit alive through the stories we tell, the choices we make, and the small reminders that spark their memory.

In this post, we’d like to share how our brand’s name came to be, and why it matters to us—and hopefully, to you, too. Because when love transcends the physical, it becomes a cherished emblem we carry in our hearts forever.

 

 

Some memories never fade. Some love never leaves.

But what does it really mean to cherish someone? 💭

It’s more than just remembering—it’s carrying their presence with us every day, in the small moments, in the quiet reflections, in the stories we tell, and the lessons we live by.

When we cherish someone, we hold them close—not just in memory, but in the way we live our lives. It’s in the little things: the song that reminds us of them, the scent that brings back a moment, the wisdom they shared that still shapes our decisions.

To cherish someone means they are never truly gone.

To Cherish Is to Hold Close 🤍

Grief can feel like something slipping through your fingers, like time taking away the ones you love. But cherishing someone is different—it’s about holding on in a way that keeps them present, not just in memory, but in everyday life.

💬 It’s hearing their voice in your head when you need advice.
😂 It’s laughing at an old joke they used to tell.
🍽️ It’s setting an extra plate at the table, because their presence still lingers in family gatherings.

We cherish them not just by remembering, but by living in a way that keeps their spirit alive.

Even in grief, there’s beauty in knowing that love never truly disappears. It shifts, changes form, and finds new ways to show up in our lives.

To Cherish Is to Celebrate 🎉

To truly cherish someone, we don’t just mourn their absence—we celebrate their life. We honor what they gave us and carry their legacy forward.

🌱 We cherish their kindness when we pass it on to others.
🚀 We cherish their passion when we follow in their footsteps.
💖 We cherish their love when we live ours to the fullest, carrying their memory in all we do.

Love doesn’t end—it transforms.

For some, it’s sharing stories—keeping their voice alive through memories told again and again. For others, it’s keeping a physical reminder—a piece of them that is always close.

To Cherish Is to Hold Onto Something Tangible 🖐️

Sometimes, words and memories don’t feel like enough.

A photograph. 📸
A handwritten note. 📝
An old voicemail replayed on quiet nights. ☎️
A cherished emblem, small enough to hold in your hands but powerful enough to hold a lifetime of love. 💎

A keepsake doesn’t replace the person, but it grounds us in their love. It serves as a reminder that though they may not be physically here, they are still with us—in our hearts, our memories, and the way we live each day.

There is comfort in being able to touch something that represents them, in knowing that love is something that stays with us, even when life moves forward.

The Promise to Always Remember 💖

To cherish someone is to make a promise.

A promise that their love will never be forgotten.
A promise that their memory will live on in the lives they touched.
A promise that, no matter how much time passes, their presence is still felt.

We carry their stories. We hold onto their wisdom. We laugh in their honor, and we love the way they taught us to love.

We don’t just remember them—we cherish them. Every single day.

Carry Their Memory, Every Day. 🤍

What’s something you cherish about someone you love? 💭 Share in the comments below.

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Jordan Colton showing a thumbs up after beating childhood cancer at age 4

👤 About the Author

Jordan Colton is the founder of Cherished Emblems, a cremation jewelry company dedicated to helping people honor the ones they love. Since 2018, Jordan and his team have helped over 17,000 families find comfort through beautifully crafted keepsakes designed to hold ashes, memories, and meaning.

A childhood cancer survivor, Jordan's early life experiences taught him the value of remembrance and the quiet strength it offers in hard times. His personal connection to grief and healing fuels the compassionate mission behind Cherished Emblems: to help others feel close to the people and pets they've lost, every single day.

With a background in marketing, and memorial design, Jordan brings both technical expertise and heartfelt purpose to everything he creates. What began as a response to the loss of a beloved family pet has grown into a trusted resource for families seeking comfort and connection through cremation jewelry.

Outside of work, Jordan enjoys exploring Oregon with his wife, cooking, and continuing to build a place that puts people first—especially those walking through grief.

Learn more at CherishedEmblems.com.

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